Purpose

SEO Guarantees

The purpose of this article is to give you, an agency reselling our SEO products, some guarantees which can be used in your sales and marketing campaigns. The idea with these is to give you a competitive edge over your competitors, making it easier for you to achieve business and financial success in your business.

These guarantees are what we will offer you, our resellers. We will honour these guarantees to you – but not other guarantees or arrangements you may have with your clients.

A big part of setting these guarantees is understanding how SEO works today in a competitive sense, by locations and industry. As the online landscape evolves, so does SEO. As such, at times we will need to review and adjust these guarantees. Getting this right is important to not only ensure you and your clients get value for these services but to also set expectations accurately at the start of new engagements.

We base (and update) our guarantees based on what we believe is a reasonable expectation and timeframe for successful SEO. So you can use these guarantees as a yardstick when explaining to new clients what they can expect.

Our Guarantees are only applicable to 10 Keyword, normal SEO Services and above. There are no guarantees for the 5 keyword or Maintenance packages.

The guarantee for the Normal and Advanced SEO Packages are based on 20 keywords and the guarantee for the Aggressive SEO campaign is based on 30 keywords.


Low competition SEO niche – Service guarantees type of service covered by this guarantee

  • Small Businesses
  • Local Businesses with Low Competition (City Wide)
  • Local Businesses with Low Competition (Suburb Based).
  • Example Businesses.
  • Local Tile Installation & Removal (Suburbs Based Only)
  • Local Private Investigators (Suburbs Based).
  • Local Stone Restoration & Repairs (Suburbs Based & City Wide).
  • Local Beauty Salons & Therapists (Suburbs Based Only).
  • Local Mechanics, Auto Repairs, Servicing (Suburbs Based Only).
  • Local Signage (Suburbs Based Only).
  • Local Packers, Packaging, Movers (Suburbs Based & City Wide).
  • Local Gardening (Suburbs Based & City-Wide).
  • Local Farm Stays (Suburbs Based & City Wide).
  • Local Backpackers (Suburbs Based & City Wide).
  • Local Personal Trainers (Suburbs Based Only).
  • Local Builders (Suburbs Based Only).
  • Local Storage (Suburbs Based Only).
  • Local Building & Pest Inspections (Suburbs Based Only).
  • Local Accountants (Suburbs Based Only).
  • Local Photographers (Suburbs Based Only).
  • Local Pool Builders (Suburbs Based Only).
  • Local Solar Companies (Suburbs Based Only).
  • Local Dog Training & Grooming (Suburbs Based Only).
  • Local Wedding Planners (Suburbs Based Only).
  • Local Floors and Installers (Suburbs Based Only).
  • Local Entertainers (Suburbs Based Only).
  • Local Eye Care & Optometrist (Suburbs Based Only).
  • Local Pool Builders, Inspectors, Installers (Suburbs Based Only).
  • Local Dog Trainers & Groomers (Suburbs Based Only).
  • Local Cleaners (Suburbs Based Only).
  • Local Fireplaces (Suburbs Based Only).
  • Local Handymen (Suburbs Based Only).
  • Local Furniture Stores (Suburbs Based Only).
  • Local Panel Beaters, Smash Repairs.
  • (Suburbs Based Only) Local Grocery Stores.
  • (Suburbs Based Only).
  • Local Fabricators (Suburbs Based Only).
  • Local Metal Recyclers (City & Suburbs Based).
  • Local Security (Suburbs Based).
  • Local Driving Schools (Suburbs Based).
  • Local Swimming Trainers (Suburbs Based).
  • Local Bedding Stores (Suburbs Based).
  • Local Supermarkets (Suburbs Based)

If you are unsure whether a campaign fits this Low Competition Guarantee level, please ask our team AT THE START OF THE CAMPAIGN.

  •  50% Keywords in Page 1 over 6 Months
  • 80% Keywords in Page 1 over 12 months
  • 90% Keywords in Page 1 over 18 Months

 


Medium competition SEO niche – Service guarantees type of service covered by this guarantee

  • Small & Medium Businesses (City Wide & Suburbs Based).
  • Local Businesses with Medium & High Competition (City Wide).
  • Local Businesses with High Competition (Suburbs Based).

Example businesses

  • Local Builders, Renovations, Extensions, Gazebos (City Wide).
  • Local Mechanics, Auto Repairs, Servicing (City Wide).
  • Local Weight Loss (City Wide).
  • Local Doctors (City Wide and Suburbs Based).
  • Local Eye-Care & Optometrist (City Wide).
  • Local Personal, Yoga & Fitness Trainers (City Wide & Suburbs Based).
  • Local Security (City Wide).
  • Local Jobs, Recruitment (City Wide).
  • Local Panel Beaters, Smash Repairs (City Wide).
  • Local Storage (City Wide).
  • Local Cleaners (City Wide).
  • Local Forklifts (City Wide).
  • Local Tile Installation & Removal (City Wide).
  • Local Private Investigators (City Wide).
  • Local Fabricators (City Wide).
  • Local Car Sales (City Wide and Suburbs Based).
  • Local Skin & Beauty Care Clinics, Treatment, Surgeons (City Wide and Suburbs Based).
  • Local Childcare & Learning Centres (City Wide and Suburbs Based).
  • Local Vets, Vet Clinics, Hospitals (City Wide and Suburbs Based).
  • Local Furniture Stores (City Wide).
  • Local Financial Planners (City Wide).
  • Local Beauty Salons & Therapists (City Wide).
  • Local Fireplaces (City Wide).
  • Local Electricians (City Wide & Suburbs Based).
  • Local Loans (City Wide & Suburbs Based).
  • Local Car Hire, Rentals, Transfers (Suburbs Based Only).
  • Local Restaurants, Accommodation & Hotels (Suburbs Based & City Wide).
  • Local Real Estate (Suburbs Based & City Wide)
  • Local Business Coaches & Consultants (City Wide).
  • Local Building & Pest Inspections (City Wide).
  • Local Painters & Decorators (City Wide).
  • Local Accountants (City Wide).
  • Local Photographers (City Wide).
  • Local Pool Builders (City Wide).
  • Local Solar Companies (City Wide).
  • Local Dog Training & Grooming (City Wide).
  • Local Wedding Planners (City Wide).
  • Local Floors and Installers (City Wide).
  • Local Entertainers (City Wide).
  • Local Phycologists (Suburbs Based & City Wide).
  • Local Dentists (Suburbs Based & City Wide).
  • Local Plumbers (Suburbs Based & City Wide).
  • Local Architects (City Wide).
  • Local IT Solutions (Suburbs Based).
  • Local Hair Salons (City Wide).
  • Local Fashion Stores (City Wide).
  • Local Handymen (City Wide).
  • Local Digital Marketing/Online Marketing (Suburbs Based Only).
  • Local Marketing & Advertising Agencies (Suburbs Based Only).
  • Local Lawyers (Suburbs Based Only).
  • Local Social Media Marketing (Suburbs Based Only).
  • Local SEO Companies (Suburbs Based Only).
  • Local Web Design & Development (Suburbs Based Only)

If you are unsure whether a campaign fits this medium competition guarantee level, please ask our team AT THE START OF THE CAMPAIGN.

Guarantees we honour for medium competition campaigns

  • 50% Keywords in Page 1 over 6 months.
  • 70% Keywords in Page 1 over 12 months.
  • 80% Keywords in Page 1 over 18 months.
  • 90% Keywords in Page 1 over 24 months.

High competition SEO niche – Service guarantees type of service covered by this guarantee

  • Nationwide Businesses.
  • eCommerce Stores.
  • Local Businesses with Extremely High Competition (City Wide).

Example Businesses

  • Local Digital Marketing/Online Marketing (City Wide).
  • Local Marketing & Advertising Agencies (City Wide).
  • Local Lawyers (City Wide).
  • Local Social Media Marketing (City Wide).
  • Local SEO Companies (City Wide).
  • Local Web Design & Development (City Wide).
  • Local Business Coaches & Consultants (City Wide).
  • Local Insurance (City Wide).
  • Local Car Hire, Rentals, Transfers (City Wide).
  • Local News (City Wide).
  • Local IT Solutions (City Wide).
  • Online Courses (City Wide).
  • App Development.
  • Travel, Holidays & Tours.
  • Local Software.
  • Financial Markets.
  • Online Fashion Stores.
  • Online Shopping Stores.
  • Nationwide Businesses.
  • Major Nationwide Franchises.

Guarantees

  • 25% Keywords in Page 1 over 6 Months.
  • 50% Keywords in Page 1 over 12 months.
  • 75% Keywords in Page 1 over 18 Months.
  • 90% Keywords in Page 1 over 24 Months

If you are unsure whether a campaign fits this High Competition Guarantee level, please ask our team AT THE START OF THE CAMPAIGN.


Businesses With No SEO Guarantees. Type of Websites/Service Not Covered By Guarantees

  • Extremely Competitive National Businesses.
  • 5 Keyword SEO Campaigns.
  • Maintenance Campaigns.
  • Example Businesses.
  • Digital/Online Marketing (Nationwide).
  • Lawyers (Nationwide).
  • SEO Companies (Nationwide).
  • Graphic Design (Nationwide).
  • Web Design & Development (Nationwide).
  • Insurance (Nationwide).
  • Software (Nationwide).
  • Domain Names & Web Hosting (Nationwide).
  • Builders (Nationwide).
  • Weight Loss (Nationwide).
  • Mortgages (Nationwide).
  • Finance (Nationwide)

There are other industries that will also fit into this category.


Guarantees

No Guarantees.
We endeavour to deliver the best possible results but these niches are too competitive to be able to reliably predict results in a way that we can formulate guarantees.

What Our Guarantees Mean
When We Do Not Meet Our Performance Commitments

When a service we are running goes into a guarantee status, we simply keep working on the campaign until the minimum performance criteria of that campaign are met. We do this at no charge. We start billing again once we meet our minimum performance criteria.

This is not a money back guarantee, it’s a guarantee we will meet our performance commitments. This is the best solution as it ensures you keep your clients while we work to rectify the performance challenges. Money back guarantees tend to shift clients to other providers which we don’t want.

Guarantee Conditions:

For a guarantee to be valid and executable, the following criteria must be valid:

    1. There is no pre- existing Google penalties or algorithmic demotions in place on the client’s website at the start of the engagement. These will be picked up following access to Google Analytics and Google Webmaster Tools and fed back to you during the first month of the campaign.
    2. All on page recommendations we have suggested are agreed to and implemented in a timely fashion.A. Where revisions are made to our recommendations, we have reviewed and agreed to those revisions, ensuring the on page work remains consistent with our target keywords
    3. All off -page SEO work is quality checked and approved for publication in a timely manner.
    4. There are no major changes to the Google algorithm during the period which change the way websites rank and also require changes in the SEO process.
    5. Free Month (Either 1st Free Month or 3 Months Free Trial) will not be included in Guarantees Time Frames, ie the timeframes are PAID timeframes.
    6. All payments for servicing the campaign are up to date.