Botanica Medicines is a natural medicines shop and clinic based in Malvern, Victoria. They approached Aus Digital Media to do a complete overhaul of their website including a brand new eCommerce section.

Botanica Medicines is a natural medicines shop and clinic based in Malvern, Victoria. They approached Aus Digital Media to do a complete overhaul of their website including a brand new eCommerce section.

The site has many behind the scenes functions that allow Botanica Medicines to generate business including;

  • A blog section linked to their mailing list with a collection form pop up.
  • All products listed by categories.
  • Multiple tax classes across product categories.
  • Practitioners store separate to the retail store.
  • Practitioner only products and discounted process.
  • The ability for practitioners to purchase a product, have it gift wrapped and shipped directly to the client.
  • A complete practitioners glossary of all technical information behind every herb.
  • The ability for practitioners to mix their own herbal formulas and ship directly to the client.
  • Minimum spend threshold of $30.
  • Membership section with members only content.
  • Checkout upsell options like express post etc.

We have made use of video page headers throughout the site. These videos give the site another dimension of interactivity and life that cannot be achieved with still images. And the site is programmed to show a still poster of the videos when viewed on a mobile device.

Botanica has a complete online catalogue of all their products for purchase. All products are shipped out the same day giving the customer a fantastic on line experience. Featured products appear on the home page with a click of a button from the staff.

Practitioners profiles with full bios, skills and expertise info and links to their own websites

Staff members have their own logins as Shopkeeper, Admins, Blog writers etc. This allows the staff of the business to control their own website without being tied to the site designers like in the old days.

The Botanica Medicines website is fully managed each month including software and content updates. See our support plans here