The Aus Digital Media Digital Marketing Funnel

Our Digital Marketing System

Sticking to a consistent Digital Marketing strategy is critical for online success.
We use a formula that is proven to work.
We know it works because we use this formula on our own website.

STEP 1. Optimization of your website

STEP 2. Offering consistent value to the marketplace

STEP 3. Conversion of your new traffic into sales

Take our digital marketing test to see how you stack up in the digital space

Let's look at the basics of content marketing first. Giving value.

Here’s an excellent video by Chis Do from the U.S. who explains how learning to give value before asking for a sale trasformed his company into a 300% per year growth machine.

Every client is different and needs a custom solution

Each client that we take on for digital marketing will need a customised digital marketing package. So we can’t give you a price out of the box here. After we conduct a thorough audit of your website, your social channels and your content marketing {at no charge} we will quickly be able to identify any gaps that we recommend addressing.
We will then present you with options to address those gaps and improve your presence in the digital space.
Just a few options that we may present to you are ;

  • We write some blogs on your website to attract the right target audience through Google.
  • We build a funnel system on your website to funnel your target audience into a sales funnel.
  • We design a social media content marketing campaign to build up your audience and ultimatley have a large audience to market your product or service to.
  • We create a social media competition giveaway in order to bulk up your subscribers on your mailing list.
    Then we plan automated promotional emails to go out to this list over time.

See the hard work we put into just the Search Engine Optimisation below

Step 1 is outlined in 3 different packages below. If your website is already optimised for Google please contact us to get started with step 2, The marketing.

Step 2  Content marketing to your precise marketplace. This can be done in the form of video posts on social media, blog articles on your website, email marketing campaigns and more. We provide this service for you.

Step 3 is next. We have a system of re marketing and converting that we will share with you.

Inclusions...

Core Goals

  • Increase organic traffic and conversions to bring more business for a client.
  • Rather than keywords specific, the core goal is to boost your business by increasing organic traffic that converts to sales.

We will undertake all the normal activities listed here

In addition, we will undertake these advanced activities

1) Keywords

  • 25 to 50 Keywords (More keywords can be picked to achieve core goals).
  • Extensive keyword research.
  • Continuous monitoring through SEMRush.
  • Combination of optimal keywords (High Search + Long Tail + More conversion probability ones).

2) Content Creation

  • Content addition in pages, posts, categories, product pages with low words count = 3 to 5 per month.
  • Premier blog posts = 2 per month.
  • Premier blog posts for blog outreach = 1 per month.
  • Duplicate content fixing = 2 to 3 pages per month.

3) Competitor Analysis

 

  • Comprehensive Analysis of top competitors in terms of On Page, Off Page, content strategy, keywords targeting.
  • Pick elements and include in SEO program.

4) Premier Link Building Activities

  • Blog outreach.
  • Links finding through broken links finding.
  • Link building through helping Webmasters in the same niche with content, logo, graphics.
  • Resource page link building.
  • Link reclamation.
  • Link finding through a competitor’s analysis.

5) Content Marketing

  • Niche oriented content marketing strategy.
  • Using IFTTT, buffer & other tools.

6) Local SEO

  • Creation & Optimisation of Google place.
  • Citation building.
  • Website optimisation.
  • Google Plus management.
  • Website optimisation for promoting natural reviews.

7) Conversion Optimisation

  • Loading speed optimisation.
  • Click through rate monitoring & optimisation.
  • Bounce rate monitoring & fixing.
  • Landing pages optimisation as per session timings.
  • Building FAQs.
  • Building RankBrain oriented content.

8) Schema Markups

  • Schema setup & optimisation.

9) Advanced Tracking & Reporting

  • Through SEMRush, Google Analytics, Google Tag Manager, AHREF and tools.

Core Goals

  • Increase organic traffic and conversions to bring more business for a client
  • Rather than keywords specific, the core goal is to boost your business by increasing organic traffic that converts.

We will undertake all the normal activities listed here

In addition, we will undertake these advanced activities

1) Keywords

  • 50 to 100 keywords (More keywords can be picked to achieve core goals).
  • Extensive keyword research.
  • Continuous monitoring through SEMRush.
  • Combination of optimal keywords (High Search + Long Tail + More conversion probability ones).

2) Content Creation

  • Content addition in pages, posts, categories, product pages with low words count = 5 to 10 per month.
  • Premier blog posts = 4 per month.
  • Premier blog posts for blog outreach = 2 per month.
  • Duplicate content fixing = 3 to 5 pages per month.

3) Competitor Analysis

  • Comprehensive analysis of top competitors in terms of On Page, Off Page, Content Strategy, keywords targeting.
  • Pick elements and include in SEO program.

4) Premier Link Building Activities

  • Blog outreach.
  • Links finding through broken links finding.
  • Link Building through helping Webmasters in the same niche with content, logo, graphics.
  • Resource page link building.
  • Link reclamation.
  • Link finding through a competitor’s analysis.

5) Content Marketing

  • Niche oriented content marketing strategy.
  • Using IFTTT, buffer & other tools.

6) Local SEO

  • Creation & optimisation of Google place.
  • Citation building.
  • Website optimisation.
  • Google Plus management.
  • Website optimisation for promoting natural reviews.

7) Conversion Optimisation

  • Loading speed optimisation
  • Click through rate monitoring & optimisation
  • Bounce rate monitoring & fixing
  • Landing pages optimisation as per session timings
  • Building FAQs
  • Building RankBrain oriented Content

8) Schema Markup

  • Schema Setup & optimisation.

9) Advanced Tracking & Reporting

  • Through SEMRush, Google Analytics, Google Tag manager, AHREF and tools.

Core Goals

  • Increase organic traffic and conversions to bring more business for a client
  • Rather than keywords specific, the core goal is to boost your business by increasing organic traffic that converts.

We will undertake all the normal activities listed here

In addition, we will undertake these advanced activities

1) Keywords

  • 100 to 150 keywords (more keywords can be picked to achieve core goals).
  • Extensive keyword research.
  • Continuous monitoring through SEMRush
  • Combination of optimal keywords (High Search + Long Tail + More onversion probability ones)

2) Content Creation

  • Content addition in pages, posts, categories, product pages with low words count = 5 to 10 Per month.
  • Premier blog posts = 6 per month
  • Premier blog posts for blog outreach = 3 per month
  • Duplicate content fixing = 5 to 7 pages per month.

3) Competitor Analysis

  • Comprehensive analysis of top competitors in terms of On Page, Off Page, content strategy, keywords targeting.
  • Pick elements and include in SEO program.

4) Premier Link Building Activities

  • Blog outreach.
  • Links finding through broken links finding.
  • Link building through helping webmasters in the same niche with content, logo, graphics.
  • Resource page link building.
  • Link reclamation
  • Link finding through competitor’s analysis

5) Content Marketing

  • Niche oriented content marketing strategy
  • Using IFTTT, Buffer & other tools.

6) Local SEO

  • Creation & Optimisation of Google place.
  • Citation building.
  • Website optimisation.
  • Google plus management.
  • Website optimisation for promoting natural reviews.

7) Conversion Optimisation

  • Loading speed optimisation.
  • Click through rate monitoring & optimisation.
  • Bounce rate monitoring & fixing.
  • Landing pages optimisation as per session timings.
  • Building FAQs.
  • Building RankBrain oriented content.

8) Schema Markup

  • Schema Setup & optimisation

9) Advanced Tracking & Reporting

  • Through SEMRush, Google Analytics, Google Tag Manager, AHREF and tools.